CREATING ART BY DIRECTING
Apóstol Tap Room is a craft beer tap room and casual dining space located in Mérida, Yucatán, created as a social spot to discover new beers, share moments, and enjoy a relaxed experience with a warm and contemporary aesthetic. The brand blends draft beer, comfort food, and a vibrant nightlife atmosphere that connects with people looking for an authentic, creative, and welcoming place to gather.
For the social media content presented in this project, I worked as the photographer, designer, and copywriter, developing the visual direction and communication style across the brand’s digital platforms.
La Burg is a contemporary burger restaurant in Mérida, Yucatán, known for its bold comfort food, urban night aesthetic, and strong social media presence. The brand blends American street-food culture with a modern visual identity, creating a casual and energetic dining experience focused on burgers, hot dogs, shakes, and nightlife-driven atmosphere.
GRAPHIC DESIGNER: Sofía Ruiz Villagrán
Cafetería Xicálico is a café located inside Hospital Faro del Mayab in Mérida, Yucatán, offering coffee, pastries and light food options within a calm and functional environment designed for visitors, patients and healthcare professionals. The space provides a convenient stop focused on comfort, accessibility and everyday service experiences.
Ancestro is a contemporary restaurant and speakeasy concept based in Mérida, Yucatán, blending international cuisine, signature mixology and a carefully curated atmosphere inspired by heritage, design and timeless hospitality experiences.
MY ROLE: Social Media Manager, Production Assistant, Photography Assistant
GRAPHIC DESIGNER: HIMNOTLARA IN COLABORATION WITH POLARIS CREATIVE STUDIO
Vida Mía Restaurante | Desayuno & Brunch Mérida is a contemporary brunch and breakfast restaurant in Mérida, Yucatán, recognized for its warm atmosphere, fresh ingredients, and relaxed bohemian aesthetic. The concept blends healthy comfort food, artisanal beverages, and a cozy garden-inspired environment, creating a calm and inviting experience focused on connection, lifestyle, and slow dining culture.
GRAPHIC DESIGNER: Sofía Ruiz Villagrán IN COLABPORATION WITH POLARIS CREATIVE STUDIO
La Mia Porta is an Italian restaurant based in Mérida, Yucatán, offering a contemporary dining experience inspired by traditional Italian cuisine. The restaurant focuses on artisanal pizzas, wood-fired dishes and carefully crafted flavors, creating a warm atmosphere that blends authenticity with a modern approach.
GRAPHIC DESIGNER: Sofía Ruiz Villagrán IN COLABORATION WITH POLARIS CREATIVE STUDIO
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Quack & Co is a Mérida-based clothing brand focused on contemporary streetwear, creating apparel through a combination of fashion, visual identity and lifestyle-driven creative direction. The brand develops a distinctive aesthetic language that blends modern design, editorial visuals and cultural influence, building an identity that goes beyond clothing and connects with self-expression, creativity and contemporary lifestyle.
Kukul Mexique is a travel and cultural experience brand focused on designing tailor-made journeys across Mexico. Based in Mérida, the agency creates personalized travel experiences that blend culture, heritage, gastronomy, nature and local communities, offering an authentic and immersive way to discover the country.
